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Pricing Perspectives

Marketing and Management Implications of New Theories and Applications

Autor*innen

Florian Siems

Buchbewertung

4,0(1)Abgeben

Parameter

230 Seiten
9 Lesestunden

Pädagogik
Wirtschaft

Mehr zum Buch

Dynamic pricing strategies are rapidly evolving, driven by smarter consumers and innovative tactics. This book explores these recent developments in the pricing landscape, offering fresh insights and perspectives on how businesses can adapt their pricing strategies to stay competitive in a changing market.