Sut Jhally ist ein weltweit führender Gelehrter, der die Rolle von Werbung und Populärkultur bei der sozialen Kontrolle und Identitätsbildung untersucht. Durch seine zahlreichen Veröffentlichungen und preisgekrönten Filme seziert er, wie die Medien unsere Wahrnehmung von Geschlecht, Sexualität, Rasse, Kommerzialismus, Gewalt und Politik prägen. Jhallys Arbeit taucht tief in die Mechanismen ein, mit denen kommerzielle Kräfte und Medienerzählungen unsere Überzeugungen und Werte formen. Seine Analyse bietet einen tiefgründigen Einblick in das komplexe Zusammenspiel von Medien, Kultur und Macht in der heutigen Gesellschaft.
Canada has committed to producing net-zero greenhouse gas emissions by 2050. Canadian citizens need to understand why our most distinguished climate scientists and our senior political leaders think that we must meet this target. Canada and Climate Change explains the importance of policies that will ensure we meet the net-zero emissions target.
The Cosby Show, Audiences, And The Myth Of The American Dream
The book critically examines the impact of seemingly progressive media, such as The Cosby Show, on racial stereotyping in the United States. It argues that these programs, despite their good intentions, inadvertently contribute to the reinforcement of subtle forms of racism, challenging the prevailing beliefs about their positive influence. Through this analysis, it calls into question the effectiveness of mainstream narratives in addressing racial issues.
Fetishism and the Political Economy of Meaning in the Consumer Society
The book explores the concept of commercial speech in advertising, emphasizing its cultural significance beyond mere economics. Jhally posits that television transforms audiences into laborers who generate profit for media companies by engaging with advertisements. Viewers create symbolic meaning through their viewing experience, receiving entertainment as their "wage." This analysis highlights the intricate relationship between media consumption and economic production, presenting a critical perspective on the role of advertising in society.
Reveals an underlying paradox of risk management: the better we become at assessing risks, the more we feel comfortable taking them. This title recommends international cooperation to manage black hole risks.
Sut Jhally’s influential work as an activist, writer, film producer, and educator has had a far-reaching impact on the course and concerns of media criticism. This volume offers an essential collection of his writings. Jhally’s work exhibits an engaged and ongoing concern with social justice, cultural politics, and public pedagogy. The Spectacle of Accumulation captures the full range of Jhally’s thought and covers a variety of issues including the role of advertising in contemporary life, the cultural politics of sport, race, and gender coding in the coverage of current events, and the power of media education to name just a few of the themes covered in this crucial, new work. In addition to his key writings, this book includes a foreword by Henry Giroux as well as three interviews offering a fresh perspective on Jhally’s work.
Traces the development of video gaming from its origins in hacker circles to its status as a $20 billion global cultural industry. This book intends to debunk cyber-guru optimism about globally networked digital communications by analysing the management practices of the corporations that designed and marketed video games to youthful audiences.
Now available in a significantly updated second edition featuring two new chapters, Social Communication in Advertising remains the most comprehensive historical study of advertising and its function within contemporary society. It traces advertising's influence within three key social domains: the new commodities industry; popular culture; and the mass media which manages the constellation of images that unifies all three.