Gabrielle Dolan Bücher

How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage.

Use stories to build trust, credibility and engage with your future employer - fast - to land your dream job. Do you go for lots of interviews but fail to get the job? Ever been told you don't have the 'right fit' for the organisation? Maybe you're new to the workforce, or returning after an extended break and struggling to make an impression? You have less than 60 minutes to stand out from all the other candidates in an interview. Don't waste time stating all the boring facts from your resume and failing to connect with your interviewer. With exercises and step-by-step instructions, this book will teach you how to tell stories about your personal and professional life to demonstrate your capabilities and values, and how valuable an asset you are to any team, organisation and your future employer - no matter what stage you're at in your career. Storytelling for job interviews will help you to: - unleash the power of stories - the number one skill in business today - distinguish yourself from the rest of the interview pack - land a job in three interviews or less (not more than 50) - perfect the four story types you need to nail a job interview - define, find, match, construct and prepare your own stories - practice storytelling techniques and skills - take on tricky questions like: 'What's your biggest weakness?' - use your stories in the first 90 days of your new role and beyond. Are you ready for the world of storytelling?

The science behind the power of stories and how to strategically share them to achieve your business goals

Effective communication through authentic leadership A rapidly evolving workplace and disruptive technologies have created a growing demand for transparency and authenticity in communication from business leaders. Yet many decision-makers find themselves far behind the curve when it comes to understanding and meeting the evolving expectations of employees and customers. Real Communication: How to Be You and Lead True reveals how to guide and communicate in a way that is authentic and will help business leaders truly connect and engage with their teams, customers, and coworkers. • Communicate more effectively • Improve employee engagement • Manage organisational changes • Help teams cope with change When employees trust their leaders, businesses thrive. In Real Communication you will find everything you need to implement new strategies, instill core values, and cultivate engagement.

Improve customer and employee loyalty with your brand stories Your brand is the stories people share about you when you’re not in the room. Whether a small, one or two-person company or a large multinational; a not for profit or a Government organisation; a start-up entrepreneur or a corporate institution; a school or a sporting team; a religious institution or a political party; a local café or a global franchise — everyone has a brand and everyone has a story. The reality is people are already sharing stories, both the good and the bad. Magnetic Stories will walk you through how to develop and communicate your own brand stories, focusing on the five types of stories you need in business to connect and engage people with your brand. You’ll learn how to: Connect with your customers in a more authentic way Increase the engagement of your employees Make decisions based on your company values and purpose Have a stronger presence online by sharing great stories Take control of your brand and reputation for greater success Magnetic Stories delivers a unique and timely message which is perfect for any business, regardless of size or industry.