Pertti Alasuutari Bücher

Focusing on the role of local actors, the book examines how national policies are synchronized globally, challenging the mainstream view that emphasizes international organizations as primary creators of global governance. It highlights how decision-makers in nation-states often justify their policy choices through international comparisons and the policies adopted by other countries, offering a fresh perspective on the dynamics of policy-making in a global context.

Exploring the complexities of human reality, this book delves into insights from the social sciences, uncovering the nuances and contradictions inherent in understanding human behavior and society. It aims to illuminate the often-misunderstood aspects of social research, offering a deeper comprehension of the multifaceted nature of human existence.

Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life. Only this new agenda, they suggest, can adequately account for our ubiquitous, highly reflexive, participation in modern media culture. Offering a thorough survey of audience research this volume also offers a provocative pointer to future directions and trends in reception research and qualitative analysis.