David Jury Bücher

A visual guide to the best in contemporary typographic design, this book features examples and usages of modern typography from around the world.

What is Typography? is a compact guide to the discipline that lies at the epicentre of design and communication.

Mid-Century Type is a fascinating visual exploration of how, during the middle decades of the last century, the typographer became an independent, influential contributor to a fast-developing technological world of communications.

A comprehensive retelling of the history of printing from 1700 to 1914 and a cornucopia of visual and technical extravagance Who first coined the phrase “graphic design,” a term dating from the 1920s, or first referred to themselves as a “graphic designer” are issues still argued to this day. What is certain is that the kinds of printed material a graphic designer could create were around long before the formulation of such a convenient, if sometimes troublesome, term. Here David Jury explores how the “jobbing” printer who produced handbills, posters, catalogues, advertisements, and labels in the eighteenth, nineteenth, and early twentieth centuries was the true progenitor of graphic design, rather than the “noble presses” of the Arts and Crafts movement. Based on original research and aided by a wealth of delightful and fully captioned examples that reveal the extraordinary skill, craft, design sense, and intelligence of those who created them, the book charts the evolution of “print” into “graphic design.” It will be of lasting interest to graphic designers, design and social historians, and collectors of print and printed ephemera alike.

Following the huge success of the Essential Design Handbooks series, What is Typography? is the ultimate compact guide to the discipline that lies at the epicenter of design and communication. This unparalleled handbook explores the formal structures and acceptable variations of type as fundamental disseminators of information. It also uncovers the various ways in which typographers, as well as linguists, psychologists, philosophers, and information designers, have applied studies in this area. What is Typography? breaks down the anatomy of typography to explore tools and processes, methods of organizing the mechanics of type, and the various means of arranging and displaying type. It also looks at how different media, and consequent reproduction processes, underpin every aspect of typographic design. Beyond academic analysis of the subject, What is Typography? celebrates work from the vanguard of typographic design, showcasing an impressive, eclectic portfolio from the world's foremost practitioners. This book is a key resource for student designers as well as professionals in the field.

Zwięzły przewodnik po dyscyplinie będącej trzonem współczesnej komunikacji wizualnej. Ze względu na swój interdyscyplinarny charakter typografia nie posiada jednej definicji, z pewnością jednak ułatwia bądź utrudnia rozumienie i odbiór przekazu wizualnego. Autor, przybliżając najciekawsze projekty typograficzne powstałe na przestrzeni wieków, omawia praktyczne aspekty tej dziedziny. Książka jest zaktualizowanym wydaniem klasycznego brytyjskiego podręcznika. Stanowi lekturę obowiązkową dla osób stawiających pierwsze kroki w projektowaniu graficznym i typografii. Dla praktykujących projektantów będzie zaś inspirującym źródłem wiedzy.