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This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.
Buchkauf
Managerial Economics, James R. McGuigan, R. Charles Moyer
- Sprache
- Erscheinungsdatum
- 1989
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Managerial Economics
- Sprache
- Englisch
- Autor*innen
- James R. McGuigan, R. Charles Moyer
- Verlag
- West Pub. Co.
- Erscheinungsdatum
- 1989
- Einband
- Hardcover
- Seitenzahl
- 722
- ISBN10
- 0314465529
- ISBN13
- 9780314465528
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Ökonomie
- Bewertung
- 3,5 von 5 Sternen
- Beschreibung
- This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.