Das Buch ist derzeit nicht auf Lager

Global Meets Digital

Global Strategy for Digital Businesses - Digital Strategy for Global Businesses

Autor*innen

Vinod Jain

Parameter

186 Seiten
7 Lesestunden

Lehrbücher
Universitätslehrbücher
Wirtschaft

Mehr zum Buch

Drawing on real-world practices of global and digital business, this book emphasizes the importance of multinational enterprises (MNEs) learning from the successes of their peers. It explores the strategies and experiences that have enabled various MNEs to thrive in international and digital markets, providing valuable insights for businesses aiming to enhance their own global operations.