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How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces storyscaping as a way to create immersive experiences that solve the challenge of connecting brands and consumers.
Buchkauf
Storyscaping, Gaston Legorburu, Darren McColl
- Sprache
- Erscheinungsdatum
- 2014
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- Beschädigt
- Preis
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- Titel
- Storyscaping
- Sprache
- Englisch
- Autor*innen
- Gaston Legorburu, Darren McColl
- Verlag
- John Wiley & Sons Inc
- Erscheinungsdatum
- 2014
- Einband
- Hardcover
- Seitenzahl
- 244
- ISBN10
- 1118823281
- ISBN13
- 9781118823286
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,6 von 5 Sternen
- Beschreibung
- How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces storyscaping as a way to create immersive experiences that solve the challenge of connecting brands and consumers.