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Designed for courses in service management, service operations management or operations management, this text uses information technology as a sub theme; deals with high tech service examples; provides optional coverage of quantitative material; and also features yield management and data.
Buchkauf
Service management, James A. Fitzsimmons, Mona J. Fitzsimmons
- Sprache
- Erscheinungsdatum
- 2004
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- Titel
- Service management
- Sprache
- Englisch
- Autor*innen
- James A. Fitzsimmons, Mona J. Fitzsimmons
- Erscheinungsdatum
- 2004
- Reihe
- Schlagwörter
- Sachbücher, Lehrbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,95 von 5 Sternen
- Beschreibung
- Designed for courses in service management, service operations management or operations management, this text uses information technology as a sub theme; deals with high tech service examples; provides optional coverage of quantitative material; and also features yield management and data.