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Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.
Buchkauf
Events Management, Glenn Bowdin, Johny Allen
- Sprache
- Erscheinungsdatum
- 2010
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- (Paperback)
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- Titel
- Events Management
- Sprache
- Englisch
- Autor*innen
- Glenn Bowdin, Johny Allen
- Verlag
- Routledge
- Erscheinungsdatum
- 2010
- Einband
- Paperback
- Seitenzahl
- 774
- ISBN10
- 1856178188
- ISBN13
- 9781856178181
- Reihe
- Schlagwörter
- Sachbücher
- Bewertung
- 3,85 von 5 Sternen
- Beschreibung
- Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.