Experimental Investigation of Human Decision Processes in Portfolio Decision Analysis

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Focusing on the intersection of operations management and human behavior, this thesis explores how decision-making processes often deviate from theoretical models. It highlights the significance of understanding the behavioral aspects of resource allocation and portfolio decisions, emphasizing that individuals frequently rely on heuristics rather than optimal mathematical solutions. The research investigates intuitive approaches and cognitive strategies people employ in real-world decision-making scenarios, aiming to bridge the gap between theory and practice in operations management.