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Tuning Up
Improving performance and reducing stress in advertising and marketing
Autoren
276 Seiten
Mehr zum Buch
Emphasizing the importance of preparation, the book highlights how musicians ensure they are in tune before performing, paralleling this with the often hasty approach taken in marketing and advertising. It advocates for the necessity of 'Tuning Up' in professional relationships, suggesting that a solid foundation is crucial for success in these fields. By drawing this comparison, the author encourages a more deliberate and harmonious approach to collaboration in marketing.
Buchvariante
2023, paperback
Buchkauf
Dieses Buch ist derzeit nicht auf Lager.