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Focusing on the life and career of advertising pioneer Claude C. Hopkins, this autobiography serves as a practical guide rather than a personal memoir. Each chapter aims to provide valuable insights and strategies for aspiring marketers, showcasing timeless techniques that remain relevant in today's digital landscape. With a blend of engaging storytelling and actionable advice, it is an essential read for anyone interested in mastering the art of selling.
Buchkauf
My Life In Advertising, Claude C. Hopkins
- Sprache
- Erscheinungsdatum
- 2022
- product-detail.submit-box.info.binding
- (Paperback)
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- Sprache
- Englisch
- Autor*innen
- Claude C. Hopkins
- Verlag
- Sanage Publishing House
- Erscheinungsdatum
- 2022
- Einband
- Paperback
- Seitenzahl
- 168
- ISBN13
- 9789394924321
- Reihe
- Schlagwörter
- Sachbücher, Historisches Thema, Geschichte, Wahre Geschichten, Handel, Wirtschaft & Management, Biografien, Lebenshilfe, Marketing & Vertrieb, Unternehmertum
- Bewertung
- 4 von 5 Sternen
- Beschreibung
- Focusing on the life and career of advertising pioneer Claude C. Hopkins, this autobiography serves as a practical guide rather than a personal memoir. Each chapter aims to provide valuable insights and strategies for aspiring marketers, showcasing timeless techniques that remain relevant in today's digital landscape. With a blend of engaging storytelling and actionable advice, it is an essential read for anyone interested in mastering the art of selling.