Mehr zum Buch
"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA Today
Buchkauf
Marketing warfare, Jack Trout, Al Ries
- Sprache
- Erscheinungsdatum
- 1997
- product-detail.submit-box.info.binding
- (Paperback)
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