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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
Buchkauf
Contemporary Strategy Analysis, Robert Morris Grant
- Sprache
- Erscheinungsdatum
- 2015
- product-detail.submit-box.info.binding
- (Paperback)
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- Untertitel
- Text Edition - Ninth Edition
- Sprache
- Englisch
- Autor*innen
- Robert Morris Grant
- Verlag
- Wiley
- Erscheinungsdatum
- 2015
- Einband
- Paperback
- Seitenzahl
- 480
- ISBN10
- 1119120837
- ISBN13
- 9781119120834
- Reihe
- Schlagwörter
- Sachbücher, Lehrbücher, Handel, Wirtschaft & Management, Schule, Management & Personalverwaltung
- Bewertung
- 3,85 von 5 Sternen
- Beschreibung
- Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.