Color Psychology And Color Therapy

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Faber Birren's exploration of color psychology delves into how color preferences reveal personality traits and influence behavior. He categorizes individuals as "warm color dominant" or "cold color dominant," linking their choices to social awareness and adaptability. Birren examines experiments, such as one by Kurt Goldstein, demonstrating subtle physical reactions to colors. His work also addresses the impact of color on mental health, revealing associations between specific colors and various neurological disorders. This comprehensive study serves as a valuable resource for understanding the profound effects of color on human psychology.