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Crafting & Executing Strategy: Concepts and Cases provides a mainstream, balanced treatment of the latest developments in the theory and practice of strategy. Emphasis on a company's strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities. Improve student learning outcomes using Connect - our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.
Buchkauf
ISE Crafting & Executing Strategy. Concepts and Cases, Autorenkollektiv
- Sprache
- Erscheinungsdatum
- 2019
- product-detail.submit-box.info.binding
- (Paperback)
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- Sprache
- Englisch
- Autor*innen
- Autorenkollektiv
- Verlag
- McGraw-Hill Education
- Erscheinungsdatum
- 2019
- Einband
- Paperback
- Seitenzahl
- 866
- ISBN10
- 1260565742
- ISBN13
- 9781260565744
- Reihe
- Schlagwörter
- Belletristik, Weltliteratur, Marketing & PR
- Bewertung
- 3,65 von 5 Sternen
- Beschreibung
- Crafting & Executing Strategy: Concepts and Cases provides a mainstream, balanced treatment of the latest developments in the theory and practice of strategy. Emphasis on a company's strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities. Improve student learning outcomes using Connect - our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.