Crafting and Executing Strategy
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Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.
Publikation
Buchkauf
Crafting and Executing Strategy, Kolektiv
- Sprache
- Erscheinungsdatum
- 2017
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- Titel
- Crafting and Executing Strategy
- Sprache
- Englisch
- Autor*innen
- Kolektiv
- Verlag
- McGraw Hill
- Erscheinungsdatum
- 2017
- Einband
- Paperback
- ISBN10
- 0077175158
- ISBN13
- 9780077175153
- Kategorie
- Marketing & PR
- Beschreibung
- Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.