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This reader is revised annually and is packaged with every copy of the book for free. It contains articles and readings from popular sources like; Business Week,Wall Street Journal,and Forbes. The articles are sorted by chapter and coordinate with the organization of the text
Buchkauf
Applications in Basic Marketing, William D. Perreault (Jr.), Edmund Jerome Mc Carthy
- Sprache
- Erscheinungsdatum
- 2001
- product-detail.submit-box.info.binding
- (Paperback)
Keiner hat bisher bewertet.
- Untertitel
- Clippings from the Popular Business Press
- Sprache
- Englisch
- Autor*innen
- William D. Perreault (Jr.), Edmund Jerome Mc Carthy
- Verlag
- McGraw-Hill Companies
- Erscheinungsdatum
- 2001
- Einband
- Paperback
- Seitenzahl
- 256
- ISBN10
- 0075610310
- ISBN13
- 9780075610311
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Beschreibung
- This reader is revised annually and is packaged with every copy of the book for free. It contains articles and readings from popular sources like; Business Week,Wall Street Journal,and Forbes. The articles are sorted by chapter and coordinate with the organization of the text